Positive:
- The music magazines will benefit the most from photoshop as it is assisting sales
- The models will benefit also because it gives them more publicity and improves their image
- It gives the consumer something to look at
Negatives:
- It gives younger girls the impression that they have to look like the models in order to be considered "beautiful"
- It can cause younger girls to become anorexic because they are starving themselves to look like someone who doesn't even look like that themselves
- It gives men unrealistic expectations of women
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